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It shouldn’t come as a surprise that Amazon collects data about you based on what you buy. If you buy a lot of cat litter, Amazon will probably infer that you have cats, or if you buy a lot of anti-acne skin products, then Amazon might guess you’re prone to breakouts. Even if we know…

It can be daunting to determine who’s responsible for showing ads on the websites we visit, or who’s harvesting data from the mobile apps we use every day. That information is already semi-public, but it is not easily parsed and traditionally much of it has remained walled away in the hands of large advertising platforms.…